Solving the Pit Problem: A Smarter Lift Base That Boosted Sales by 200%

Installing lifts in large shopping centres often came with a costly catch
  • Animated Assembly
  • Innovation Evaluation
  • Innovation Strategy
  • Knowledge Capture
  • Project Management

Installing lifts in large shopping centres often came with a costly catch: the floors were already finished, and digging new lift shaft pits wasn’t feasible without major disruption and expense. This was turning away potential sales — not because the lifts weren’t suitable, but because the standard base design didn’t fit the real-world environment.

The Opportunity

Design 4 Solutions was brought in to solve the problem — and saw an opportunity to create a low-profile lift base that could work without the need for a deep pit, unlocking a new market for their client.

The Solution

We collaborated with a local manufacturer to design a completely new lift car base with a reduced threshold depth, keeping the product compatible with existing components and installation workflows.

Our team provided:

  • 🔧 Full structural calculations
  • 📐 Detailed CAD drawings and 3D models
  • ✅ Testing protocols to ensure strength and compliance

This approach allowed the installation teams to keep using a product they already trusted — now in environments they previously couldn’t.

The Results

  • ✅ 200% increase in sales from previously unreachable sites
  • ✅ Zero disruption to installation workflows
  • ✅ Competitive edge for the sales team
  • ✅ New opportunities unlocked across the retail sector

The Takeaway

Every technical limitation is also a business opportunity. By rethinking the problem instead of working around it, we helped our client not only solve a common installation issue — but turn it into a competitive sales advantage.

Want to turn your design constraints into sales growth?

Let’s build a smarter solution together